Treat a $10 client like they're a $10,000 client and you will be successful
When someone is purchasing from you, regardless of how much the order is for, you need to treat them just like a $20,000 client. People want to be treated like kings and queens when they make a purchase online, which isn't always a bad thing, because they are willingly giving you money for a product or service you're offering. Over the course of my career, I've sold products and services ranging from $20 all the way up to $30,000 and treated every order like it the absolute best client I've ever had.
If you can treat everyone like a king or queen, regardless of how much they're spending on your website, you will begin to notice positive reviews popping up online from people loving all that you've done for them. They will see their $20 purchase as less significant because it's only a few dollars compared to the vast majority of things selling online. If you are always talking to them and answering everything they ask, they will see your website and customer service as some of the best online, and they will tell everyone about your website and how awesome you really are (hopefully).
Below are a few reasons why you should treat everyone like they're spending thousands for each purchase on your website.
Your client will see you as dedicated
Clients spending a few dollars know they aren't breaking the bank, or making you rich, so they don't always expect you to be extremely responsive when they ask a bunch of questions. If you respond as soon as you can and add in tons of quality content as a response, they will be shocked in a good way and likely come back for more orders when they're in need of your products or services
Some clients will test before they invest
When I was selling loss leaders (products or services I didn't profit on but sold anyway to get people to purchase from me) I would have a $14 backlink service that only placed a few hundred profile links and didn't really do much for a website's rankings. The product description actually said this and also mentioned the package worked best for tier 2 and tier 3 links, but people still purchased and aimed the links at their homepages.
After I sent the reports, I quickly realized the client was only ordering the loss leader $14 package because they were testing out my services. I also noticed that most of the time the websites they submitted for the cheap package wasn't the one that was submitted when they ordered a much larger package over $600. This means they were just testing the service on a random website, which they didn't own, and wanted to see if we would actually do the work and send out a report
Have a small package or product someone can purchase from you in order to test out your company and it will usually turn into a much larger order down the road
Happy clients leave more reviews
If you're treating everyone the same, like they're rock stars, they will be more than likely to leave a positive review about your website and business whenever someone asks for a recommendation. I get recommendation traffic pretty often, and it's because I treat everyone like they're a $20,000 client and not someone who is just giving me money for a product or service.
Every client or customer I have is treated like a rockstar, and this means they tend to love what I give them, and the reviews and recommendations start to flow Over time, you'll get plenty of these reviews going live on websites and platforms you could only wish to get links from in the beginning of your career, which will boost you even more
In conclusion
Treating all of your customers like they're kings and queens isn't something that you should practice, it's something that you should already be doing because favoritism is a crummy thing to show when it comes to online sales and running a business. Everyone is created equal, so treat them like that, then you'll notice the positivity coming back at you tenfold
Remember to follow me!
https://www.monsterbacklinks.com/user/TommyCarey
Thanks!
Tommy Carey
If you can treat everyone like a king or queen, regardless of how much they're spending on your website, you will begin to notice positive reviews popping up online from people loving all that you've done for them. They will see their $20 purchase as less significant because it's only a few dollars compared to the vast majority of things selling online. If you are always talking to them and answering everything they ask, they will see your website and customer service as some of the best online, and they will tell everyone about your website and how awesome you really are (hopefully).
Below are a few reasons why you should treat everyone like they're spending thousands for each purchase on your website.
Your client will see you as dedicated
Clients spending a few dollars know they aren't breaking the bank, or making you rich, so they don't always expect you to be extremely responsive when they ask a bunch of questions. If you respond as soon as you can and add in tons of quality content as a response, they will be shocked in a good way and likely come back for more orders when they're in need of your products or services
Some clients will test before they invest
When I was selling loss leaders (products or services I didn't profit on but sold anyway to get people to purchase from me) I would have a $14 backlink service that only placed a few hundred profile links and didn't really do much for a website's rankings. The product description actually said this and also mentioned the package worked best for tier 2 and tier 3 links, but people still purchased and aimed the links at their homepages.
After I sent the reports, I quickly realized the client was only ordering the loss leader $14 package because they were testing out my services. I also noticed that most of the time the websites they submitted for the cheap package wasn't the one that was submitted when they ordered a much larger package over $600. This means they were just testing the service on a random website, which they didn't own, and wanted to see if we would actually do the work and send out a report
Have a small package or product someone can purchase from you in order to test out your company and it will usually turn into a much larger order down the road
Happy clients leave more reviews
If you're treating everyone the same, like they're rock stars, they will be more than likely to leave a positive review about your website and business whenever someone asks for a recommendation. I get recommendation traffic pretty often, and it's because I treat everyone like they're a $20,000 client and not someone who is just giving me money for a product or service.
Every client or customer I have is treated like a rockstar, and this means they tend to love what I give them, and the reviews and recommendations start to flow Over time, you'll get plenty of these reviews going live on websites and platforms you could only wish to get links from in the beginning of your career, which will boost you even more
In conclusion
Treating all of your customers like they're kings and queens isn't something that you should practice, it's something that you should already be doing because favoritism is a crummy thing to show when it comes to online sales and running a business. Everyone is created equal, so treat them like that, then you'll notice the positivity coming back at you tenfold
Remember to follow me!
https://www.monsterbacklinks.com/user/TommyCarey
Thanks!
Tommy Carey
Responses (39)
My small business is running with the same strategy.
I then decide if I think the service is worth more money, more orders etc.
It is very important for me to chose a seller who has a great service, great quality and customer service/ response rate.
I then decide if the seller is worth my money.
9 times out of 10, I chose someone else's service just because they spoke to me better, helped me with my queries and came up with a good solution and got the work done really well.
Price is not an issue so much if the person providing the service is up to scratch.
Go hard or fall flat!
Nice article Tommy, totally agree!
There no way I'm going to put in huge fund into an investment without having a taste of experience with my prospective partner.
The little fund invested is simply a test trail to find out how much my little investment would be valued before I put in more into such investment.
If you were to read through my discussions and try to comprehend them, you'd understand that I know what I'm talking about
I'm one of those people that tries out all of the Free Plans for as long I am allowed to. During the process of trying or testing, if it's a really good product or service, I am more than happy to let others know and send business that way. Sometimes I write out a public review, but I usually just mention it to others who might be interested. Also, during that trial process, if I can make suggestions that might help the seller improve their product or service, I let the seller know.
Even though I may be using the product or service free, my word of mouth advertising is offered on the seller's behalf, free of charge. Advertising costs money. But they're not paying me to tell others. Since I don't have any statistics or didn't collect any data, how do I know how many paying customers or clients that company or entrepreneur now has because of me, the free user who told everybody how great they were?
Also, I freely contributed my two cents to help them make a better product or service. If they implemented my free advice or client feedback and other paying customers or clients were pleased with the changes, then the seller reaped the benefits of having the continued business of satisfied clients or customers. I didn't charge the seller a red cent to make suggestions on how to improve the quality of their product or service. I also didn't go and tell the seller's competitor.
Telling others about your product or service and giving you ideas about how to make your product or service even better? Both are value-adds to the seller. The seller may have given something away free or charged a lower price or fee, but they also got something in return.
Why? All because the manner of transacting business between buyer and seller was done with mutual and professional courtesy and respect.
Treating a $20 client like they're a $20,000 client can go a very long way!
So therefore having that, it's very important to accord good respect to your clients because they are the reason why any service or product that you are offering is actually existing for. They are needed for your progress and expansion.
Once you see that others had experienced a great service or satisfied with the product, all future prospect customers will all see those reviews and they will almost always instantly buy it. And the chain of happy customer reviews and feedback will follow.
If only all business owners are like this, the world would be a happier place.
I'll definitely remember this and treat all my customers/clients equally and in the best ways possible.
True Opinion.
If Every Seller Thinks Like You
Im Sure It Will Be More Efficient.
I fully agree with what you are saying about treating your customers like royalty.
Good post!
In the past 5.5 years after completing over maybe 7000 orders just on Monster Backlinks, I personally treat the clients as I would treat any other person. Because if you spend your precious time on special undeserved and/or irrational treatment, this is what you will get - a stubborn client who doesn't understand English and doesn't know what he's getting and what he should provide even though I did my absolute very best. Not to mention the Instructions are there for a reason but hey, these client show you the middle finger. "You wrote Instructions which I should follow ? Naah, F your Instructions, I will skip them and provide reply with insufficient details". And do you know what will happen later if I just proceed ? A rejection or a negative review. In the case I'm describing below, the only thing I got is time wasted and blood pressure risen. The clients should not have the option to reject a cancellation request, it's sent for a reason.
Treat yourself like the prince you are or suffer the consequences from persons like this one which are in great number on every marketplace where cheap prices are present.
How would you not be working profitably? You said you treat everyone the same, and that's my point, you should nevertreat someone as less of a person simply because they paid you a lower amount compared to your top customers.
To date, I've had 563 clients buy a cheap package from me and upgrade to $2000+ a month packages just because of how I treated them and I actually did the work. It didn't take me any more than an hour to complete their cheap package for $20 while treating them like a $20,000 client, and they quickly signed up for my services.
You've sold a lot of services here, congrats! But maybe you run into problem clients like the one above because you treat people differently based on how much money they give you... Yes, problem clients are unavoidable in this industry, I've had my fair share throughout my journey, but that doesn't mean I should treat everyone like they're going to file a dispute or chargeback lol.
Also, you said you won't follow my advice, but you're already doing it?
Seems like a contradiction and possibly a language barrier...
And you make a mistake about 1 thing: "you should never treat someone as less of a person simply because they paid you a lower amount". I never do, everyone gets the same polite treatment. But I surely won't treat someone as if he made a $20K order. No one does that. If it's profitable for your type of service, good for you. If you weren't getting those $2000-order I doubt you'll be spending time on the initial orders. In the end, it all depends how much time you spend on those initial orders. I spend a lot. Every glitch / pack of unnecessary questions whose answer already lies in the Description / irrational complains... makes the small order completely not profitable for me, already at a loss.
Keep your strategy, just trying to tell you it's not applicable everywhere. I know people who don't even respond to messages to Inbox because "clients" literally rape them with questions. You will receive [something] for [this] price. The price doesn't include 15 minutes of additional time answering (mostly) unnecessary questions. And in the end they won't even order.